The selection

Perfumes – More than 900 niche creations, 55 exceptional maisons

Q: What is niche perfumery?

{"type":"root","children":[{"type":"paragraph","children":[{"type":"text","value":"Niche perfumery refers to "},{"type":"text","value":"fragrances created outside mass distribution channels","bold":true},{"type":"text","value":" — by independent houses that prioritise raw material quality, creative freedom for perfumers and compositional originality over commercial imperatives. Unlike mass-market perfumes, niche creations do not bend to trends or consumer testing. Houses like "},{"type":"link","url":"https://parfumeriedusoleildor.com/en/collections/creed","title":null,"target":null,"children":[{"type":"text","value":"Creed"}]},{"type":"text","value":" (founded 1760), "},{"type":"link","url":"https://parfumeriedusoleildor.com/en/collections/houbigant","title":null,"target":null,"children":[{"type":"text","value":"Houbigant"}]},{"type":"text","value":" (1775), "},{"type":"link","url":"https://parfumeriedusoleildor.com/en/collections/goutal","title":null,"target":null,"children":[{"type":"text","value":"Goutal"}]},{"type":"text","value":", "},{"type":"link","url":"https://parfumeriedusoleildor.com/en/collections/memo","title":null,"target":null,"children":[{"type":"text","value":"Memo"}]},{"type":"text","value":" or "},{"type":"link","url":"https://parfumeriedusoleildor.com/en/collections/initio","title":null,"target":null,"children":[{"type":"text","value":"Initio"}]},{"type":"text","value":" embody this philosophy. Soleil d'Or has selected and represented them since 1953 in Lille."}]}]}

Q: Is the Parfumerie du Soleil d'Or an authorised retailer?

{"type":"root","children":[{"type":"paragraph","children":[{"type":"text","value":"Yes — the Parfumerie du Soleil d'Or is an "},{"type":"text","value":"official and authorised retailer","bold":true},{"type":"text","value":" for all brands in its catalogue. This guarantees "},{"type":"text","value":"the authenticity and traceability of every flacon","bold":true},{"type":"text","value":". Products come directly from the brands' official French distributors. The boutique maintains long-term partnerships — sometimes spanning several decades — with houses like "},{"type":"link","url":"https://parfumeriedusoleildor.com/en/collections/creed","title":null,"target":null,"children":[{"type":"text","value":"Creed"}]},{"type":"text","value":", "},{"type":"link","url":"https://parfumeriedusoleildor.com/en/collections/goutal","title":null,"target":null,"children":[{"type":"text","value":"Goutal"}]},{"type":"text","value":" and "},{"type":"link","url":"https://parfumeriedusoleildor.com/en/collections/houbigant","title":null,"target":null,"children":[{"type":"text","value":"Houbigant"}]},{"type":"text","value":". Founded in 1953, it is one of the longest-established niche perfumeries in France."}]}]}

Q: What is the difference between EDP, EDC and perfume extract?

{"type":"root","children":[{"type":"paragraph","children":[{"type":"text","value":"Perfume extract","bold":true},{"type":"text","value":" (or pure parfum): 20-40% concentration · 10-12h longevity · deep, evolving trail — favoured by "},{"type":"link","url":"https://parfumeriedusoleildor.com/en/collections/jeroboam","title":null,"target":null,"children":[{"type":"text","value":"Jeroboam"}]},{"type":"text","value":" and "},{"type":"link","url":"https://parfumeriedusoleildor.com/en/collections/bohoboco","title":null,"target":null,"children":[{"type":"text","value":"Bohoboco"}]},{"type":"text","value":". "},{"type":"text","value":"Eau de parfum (EDP)","bold":true},{"type":"text","value":": 15-20% · 6-8h longevity · the dominant format in niche perfumery — "},{"type":"link","url":"https://parfumeriedusoleildor.com/en/collections/creed","title":null,"target":null,"children":[{"type":"text","value":"Creed"}]},{"type":"text","value":", "},{"type":"link","url":"https://parfumeriedusoleildor.com/en/collections/goutal","title":null,"target":null,"children":[{"type":"text","value":"Goutal"}]},{"type":"text","value":", "},{"type":"link","url":"https://parfumeriedusoleildor.com/en/collections/memo","title":null,"target":null,"children":[{"type":"text","value":"Memo"}]},{"type":"text","value":", "},{"type":"link","url":"https://parfumeriedusoleildor.com/en/collections/essential-parfums","title":null,"target":null,"children":[{"type":"text","value":"Essential Parfums"}]},{"type":"text","value":" primarily offer EDPs. "},{"type":"text","value":"Eau de cologne (EDC)","bold":true},{"type":"text","value":": 2-5% · immediate freshness · 2-3h longevity. Our "},{"type":"link","url":"/en/products/box-decouverte","title":"Custom discovery box","children":[{"type":"text","value":"discovery box","bold":true}]},{"type":"text","value":" lets you compare concentrations before buying."}]}]}

Perfumes is the main catalogue of Soleil d'Or, Lille-based perfumery founded in 1953: more than 900 creations from 55 niche maisons, from the icon Aventus by Creed to the latest contemporary author signatures. The complete… Read the story

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Quelques Fleurs Jardin Secret - Collection Privée HOUBIGANT

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Essence Rare HOUBIGANT

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Fleurs d'ombre - Nymphéa JEAN CHARLES BROSSEAU

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Floral, Fruity, Marine
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Musc Immortel ATELIER DES ORS

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Woody, Aromatic, Musky
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Woody, Aromatic, Musky
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Infuse AKRO

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Woody, Aromatic
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Quelques Fleurs Jardin Secret HOUBIGANT

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Duc de Vervins HOUBIGANT

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Duc de Vervins HOUBIGANT
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Duc de Vervins - Eau de Toilette HOUBIGANT

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Aromatic, Woody, Floral
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Wood Jasmin BDK PARFUMS

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873 of 873 perfumes

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The story

Niche fragrances at Soleil d'Or: 900 creations, 55 exceptional houses

A unique selection in France since 1953

Soleil d'Or is one of the oldest niche perfumeries in France. Founded in Lille in 1953 by the Maes family, it is now run by Apolline and Victorine Maes, the fourth generation, and their team. The catalogue brings together more than 900 creations from 55 houses selected one by one, from historic classics to contemporary gems, including the house exclusives signed by Hubert Maes Créations.

The great niche houses at Soleil d'Or

Our catalogue covers all the great contemporary signatures. Parisian niche: BDK Parfums, Maison Crivelli, Jovoy Paris, Goutal Paris, Memo Paris. Italian niche: Xerjoff, Profumum Roma, Nobile 1942. Heritage houses: Houbigant (1775), Caron (1904), Lalique (1888).

Browse by olfactory family or by profile

Looking for a sensation rather than a brand? Explore our woody, floral, oriental, gourmand, leathery or citrus fragrances. Prefer to browse by profile? Our Women's Fragrances, Men's Fragrances and Unisex Fragrances selections cater to every personality.

New arrivals and best-sellers

To keep up with the latest news, browse our New Fragrances page, which brings together the latest arrivals. To discover what is popular, our Best-Sellers list the references most loved by our customers. And for gifting, our Fragrance Gift Sets bring together gift editions from the finest houses.

How do you choose your fragrance?

Choosing a fragrance happens in two stages: discovering it on the arm, then wearing it on the skin for several hours. Our discovery box lets you try several creations at home, with no obligation. For a guided experience, our boutique at 22 rue de la Clef in Lille (France) welcomes you, with our team trained in the style of each house.

Soleil d'Or, a Lille perfumery since 1953

At Soleil d'Or, an independent Lille perfumery founded in 1953, Apolline and Victorine Maes (the family's fourth generation) and their team have spent three quarters of a century selecting the finest signatures in international fine perfumery. Expert advice, samples included and tailored guidance.

Delivery & free in-store collection

We offer free delivery from €60 in mainland France, and we ship throughout Europe and worldwide. Do you live in Lille or the surrounding area? Our free in-store collection at 22 rue de la Clef is the quickest and most economical option. Full terms and conditions are on our shipping page.

Frequently asked questions about Perfumes

What is niche perfumery?

Niche perfumery refers to fragrances created outside mass distribution channels — by independent houses that prioritise raw material quality, creative freedom for perfumers and compositional originality over commercial imperatives. Unlike mass-market perfumes, niche creations do not bend to trends or consumer testing. Houses like Creed (founded 1760), Houbigant (1775), Goutal, Memo or Initio embody this philosophy. Soleil d'Or has selected and represented them since 1953 in Lille.

What are the best niche perfume brands?

The most iconic houses at Soleil d'Or: Creed (1760 · Aventus, Millésime Impérial) · Houbigant (1775 · Quelques Fleurs) · Goutal (1981 · Petite Chérie) · Memo (2007 · French Leather) · Initio (2015 · Oud for Greatness) · Matière Première (2019 · Radical Rose) · Essential Parfums · Jeroboam · Jovoy · Atelier des Ors 55 selected houses, 900+ creations.

How to choose your niche perfume?

To choose your niche perfume well, we recommend starting by identifying your preferred olfactory family: floral · woody · oriental · aromatic · hesperidic. Then explore houses in that family. Our women's perfumes, men's perfumes and unisex perfumes organise the catalogue by profile. Our discovery box (5 samples of 2 mL of your choice) lets you test before investing. Soleil d'Or advisors, in-store in Lille or via chat, are also here to guide you.

Is the Parfumerie du Soleil d'Or an authorised retailer?

Yes — the Parfumerie du Soleil d'Or is an official and authorised retailer for all brands in its catalogue. This guarantees the authenticity and traceability of every flacon. Products come directly from the brands' official French distributors. The boutique maintains long-term partnerships — sometimes spanning several decades — with houses like Creed, Goutal and Houbigant. Founded in 1953, it is one of the longest-established niche perfumeries in France.

What is the difference between EDP, EDC and perfume extract?

Perfume extract (or pure parfum): 20-40% concentration · 10-12h longevity · deep, evolving trail — favoured by Jeroboam and Bohoboco. Eau de parfum (EDP): 15-20% · 6-8h longevity · the dominant format in niche perfumery — Creed, Goutal, Memo, Essential Parfums primarily offer EDPs. Eau de cologne (EDC): 2-5% · immediate freshness · 2-3h longevity. Our discovery box lets you compare concentrations before buying.

Perfumes – More than 900 niche creations, 55 exceptional maisons

All Perfumes products

Quelques Fleurs Jardin Secret - Collection Privée HOUBIGANT

Essence Rare HOUBIGANT

Fleurs d'ombre - Nymphéa JEAN CHARLES BROSSEAU

Musc Immortel ATELIER DES ORS

Infuse AKRO

Quelques Fleurs Jardin Secret HOUBIGANT

Duc de Vervins HOUBIGANT

Duc de Vervins - Eau de Toilette HOUBIGANT

Wood Jasmin BDK PARFUMS