An independent perfumer of the new French generation, Ambre Bouchard explores singular olfactory territories, far from the beaten path. At Soleil d'Or, discover her original and daring creation Very Bad Rice for the house Versatile, a fruity, bold and offbeat gourmand.
Ambre Bouchard belongs to the new generation of independent French perfumers. Faithful to a free and creative approach, she explores singular olfactory territories, far from the beaten path.
Ambre Bouchard's creations at Soleil d'Or
For the house VERSATILE, she signs Very Bad Rice, an original and daring composition that subverts the expected codes with real personality.
A fruity and offbeat gourmand
This creation plays on gourmand and fruity facets, for a comforting and unexpected fragrance with an assertive personality.
Who is Very Bad Rice for, and when to wear it?
An original, unisex gourmand, perfect for everyday wear for lovers of offbeat compositions. Those curious about signature creations may find it close to Cécile Zarokian or Aliénor Massenet.
How to choose your Ambre Bouchard fragrance?
Hesitating between VERY BAD RICE SPRAY and VERY BAD RICE SPRAY is normal: niche perfumery is an intimate matter. Our discovery box lets you test at home before choosing a bottle. For a hands-on experience, our shop at 22 rue de la Clef in Lille (France) welcomes you for a guided trial with our team.
Ambre Bouchard at Soleil d'Or, a Lille perfumery since 1953
Founded in 1953 by Jeanne Muyllaert on Lille's Grand'Place, Soleil d'Or is an independent perfumery passed down through the generations. Hubert Maes (third generation) steered it towards niche perfumery; today his daughters Victorine and Apolline Maes (fourth generation) uphold this standard at 22 rue de la Clef, Lille (59800), with expert advice, guided trials and our olfactory families guide.
Shipping & free in-store collection in Lille
In mainland France, Colissimo shipping is free from €49 to a pickup point and from €59 to your door. We also ship throughout Europe and internationally. Free in-store collection at 22 rue de la Clef is the fastest and most economical option. Full terms on our shipping page.
Frequently asked questions about Créations d'Ambre Bouchard perfumes
Who is Ambre Bouchard?
Ambre Bouchard is an independent French perfumer of the new generation, with a free and creative approach.
Which house(s) does Ambre Bouchard create for?
At Soleil d'Or, she is represented by her creation for VERSATILE.
Which creations by Ambre Bouchard can be found at Soleil d'Or?