The selection

Best Sellers – The most acclaimed juices by our customers

Q: What is the best-selling niche fragrance in the world?

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Q: Which niche fragrance makes the best gift?

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Q: Are the best-selling fragrances available as samples?

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Q: Are our bestsellers available for both men and women?

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Best Sellers gathers the most appreciated references by our customers from our Lille boutique founded in 1953: perfume best-sellers, iconic skincare, must-have niches. The contemporary signatures that have established themselves as references in the niche… Read the story

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The story

Best Sellers: the most-loved fragrances at Soleil d'Or

Our customers' favourite references

This selection brings together the most popular fragrances among our customers at Soleil d'Or: icons of fine niche perfumery, shared favourites and scents that get people talking. It is an excellent gateway to our catalogue: starting with what works best means taking the least risk for the best result. A living map of contemporary tastes.

Our best-selling fragrances

Our Best Sellers selection includes: Discovery box, Bois Impérial, Hibiscus Mahajád Extrait, Oud Maracujá Extrait and Tubéreuse Astrale Extrait, all part of this selection.

The most popular houses at Soleil d'Or

Several houses regularly feature among our best sellers. Maison Crivelli for its narrative scents. BDK Parfums for its Parisian heritage. Xerjoff for its Italian extraits. Profumum Roma for its remarkable concentrations. Parfums de Marly for its aristocratic trails. And Initio Parfums Privés for its magnetic neuro-fragrances.

Browse by sensation

Looking by sensation rather than by brand? Explore our woody, floral, oriental, gourmand, leathery or citrus fragrances. Our Women's Fragrances, Men's Fragrances and Unisex Fragrances selections also cover every profile.

How to choose your fragrance

Choosing a fragrance happens in two stages: first discovering it on your arm, then wearing it on your skin for several hours. Our discovery box lets you try several creations at home, with no commitment. For a guided experience, our boutique at 22 rue de la Clef in Lille (France) welcomes you, with a team trained in the signature style of each house.

Le Soleil d'Or, a Lille perfumery since 1953

At Soleil d'Or, an independent Lille perfumery founded in 1953, Apolline and Victorine Maes (the fourth generation of the family) and their team have spent three quarters of a century selecting the finest signatures in international fine perfumery. Expert advice, samples included and tailored guidance.

Delivery & free in-store collection

We offer free delivery on orders from €60 in mainland France, and we ship throughout Europe and worldwide. Live in Lille or the surrounding area? Free in-store collection at 22 rue de la Clef is the quickest and most economical option. Full details on our shipping page.

Frequently asked questions about Best Sellers perfumes

What is the best-selling niche fragrance in the world?

Aventus by Creed (smoky birch, apple, bergamot - woody) is unanimously regarded as the best-selling and most iconic masculine niche fragrance in the world since its creation in 2010. Erba Pura by Xerjoff (fruity, musky and sunny) is the worldwide bestseller of Italian niche perfumery. Millesime Imperial is Creed's best-selling unisex fragrance. Our discovery box lets you try our selection.

Which niche fragrance makes the best gift?

For a memorable gift: Aventus (Creed - a timeless masculine icon) - Petite Cherie (Goutal - a romantic floral declaration) - Bianco Latte (Giardini di Toscana - a universal, affordable gourmand) - Vanilla Powder (Matiere Premiere - an addictive vanilla) - Gozo (Jeroboam - an opulent oriental in a very elegant 30 ml). Our discovery box is also the perfect gift for discovering niche perfumery.

What are the most on-trend niche fragrances in 2026?

Hibiscus Mahajad (Crivelli - a hibiscus floral) is among the most sought-after scents of the moment. Radical Rose (Matiere Premiere) is much talked about for its overdosed rose. Bianco Latte (Giardini di Toscana - gourmand) is one of the most viral. Creme Brulante (Fascent - an accessible gourmand) is the surprise of the season. Erba Pura (Xerjoff - fruity) remains a must-have. Browse our new arrivals for the latest releases.

Are the best-selling fragrances available as samples?

Yes - our discovery box (5 samples of 2 mL of your choice) lets you try the bestsellers before investing in a full bottle. Our advisers in the Lille boutique and via chat will also guide you towards your ideal bestseller according to your olfactory profile - floral, woody, oriental, gourmand, fruity.

Are our bestsellers available for both men and women?

The vast majority of our bestsellers are unisex - Aventus, Millesime Imperial, Erba Pura, Bois Imperial, Rehab, The Musc... Our dedicated selections: men's fragrances (Aventus, Oud for Greatness, Naxos...) - women's fragrances (Petite Cherie, Radical Rose, Butterfly...) - unisex fragrances (Bois Imperial, Millesime Imperial, Erba Pura...).