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Atelier des Ors Perfumes Memory Lane

Atelier des Ors' Memory Lane turns memories into fragrance: two narrative eaux de parfum signed by Marie Salamagne, dressed in 24-carat gold leaf. Villa Primerose revives a golden childhood while Blue Madeleine reinvents the gourmand ritual of the Proustian madeleine. Discover them at Soleil d'Or, our Lille perfumery.

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Atelier des Ors Memory Lane: the narrative perfumes

The spirit of the line

Memory Lane gathers the most narrative creations of Atelier des Ors: memory-perfumes that start from a place or an emotion to build a trail. An intimate line, faithful to the spirit of the Grasse house.

The perfumes in the line

Villa Primerose carries the name of the house's setting in Grasse, a neoclassical building from 1886. Blue Madeleine plays on olfactory memory and its power of evocation.

Explore the other Atelier des Ors collections

Continue with the Collection Noire or the Collection Abstraction.

How to choose within Memory Lane?

Our custom discovery box — five 2 mL samples hand-prepared from our catalogue — lets you compare at home, and our sample service completes the exploration.

Memory Lane at Soleil d'Or, a Lille perfumery since 1953

Founded in 1953 by Jeanne Muyllaert on the Grand'Place in Lille, Soleil d'Or is an independent perfumery passed down through the generations. Hubert Maës (third generation) made it a niche perfumery reference; today his daughters Victorine and Apolline Maës (fourth generation) uphold that standard at 22 rue de la Clef, Lille (59800). Our team lets you try these perfumes on skin, with expert advice and guided trials.

Shipping & free in-store collection in Lille

Within mainland France, Colissimo shipping is free from €49 to a pickup point and from €79 to your door. Across Europe, it is free from €90 to a pickup point and from €120 to your door; we also ship internationally. Free in-store collection at 22 rue de la Clef remains the fastest option. Full terms on our shipping page.