The house

Memo Paris – The perfume as olfactive passport

Q: Who are Clara and John Molloy?

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Q: Why is the Cuirs Nomades collection so iconic?

{"type":"root","children":[{"type":"paragraph","children":[{"type":"text","value":"The "},{"type":"text","value":"Cuirs Nomades","bold":true},{"type":"text","value":" collection is Memo Paris's most recognisable signature — a celebration of the art of travel of bygone days, inspired by vintage luggage and leather cases. "},{"type":"link","url":"https://parfumeriedusoleildor.com/en/products/french-leather-eau-de-parfum","title":null,"target":null,"children":[{"type":"text","value":"French Leather"}]},{"type":"text","value":" (rose, leather, musk — "},{"type":"link","url":"https://parfumeriedusoleildor.com/en/collections/parfum-cuir","title":null,"target":null,"children":[{"type":"text","value":"leathery"}]},{"type":"text","value":" floral) is the absolute icon. But the collection explores leather across the world: "},{"type":"link","url":"https://parfumeriedusoleildor.com/en/products/moroccan-leather-eau-de-parfum","title":null,"target":null,"children":[{"type":"text","value":"Moroccan Leather"}]},{"type":"text","value":" (iris, orange blossom), "},{"type":"link","url":"https://parfumeriedusoleildor.com/en/products/russian-leather-eau-de-parfum","title":null,"target":null,"children":[{"type":"text","value":"Russian Leather"}]},{"type":"text","value":", "},{"type":"link","url":"https://parfumeriedusoleildor.com/en/products/irish-leather-eau-de-parfum","title":null,"target":null,"children":[{"type":"text","value":"Irish Leather"}]},{"type":"text","value":" (where John Molloy grew up), "},{"type":"link","url":"https://parfumeriedusoleildor.com/en/products/african-leather-eau-de-parfum","title":null,"target":null,"children":[{"type":"text","value":"African Leather"}]},{"type":"text","value":", and more. Ten leathers, ten destinations."}]}]}

Q: What does the name Memo Paris mean?

{"type":"root","children":[{"type":"paragraph","children":[{"type":"text","value":"Memo","bold":true},{"type":"text","value":" is a fusion of \"Memory\" and \"Memoirs\" — Clara's passion for capturing precious moments. \""},{"type":"text","value":"The Journey is the Destination","bold":true},{"type":"text","value":"\" is the house motto. Every perfume is an olfactory memory — a real or imaginary destination translated into a fragrant accord by Aliénor Massenet. The name also reflects the conviction that \""},{"type":"text","value":"skin memorises","bold":true},{"type":"text","value":" perfumes\" — Memo compositions evolve beautifully over time and last."}]}]}

Q: What are the 5 Memo Paris collections?

{"type":"root","children":[{"type":"paragraph","children":[{"type":"text","value":"Cuirs Nomades","bold":true},{"type":"text","value":" (10 leathers, tribute to travel of bygone days) · "},{"type":"text","value":"Les Échappées","bold":true},{"type":"text","value":" (iconic destinations: Lalibela, Inlé, Siwa…) · "},{"type":"text","value":"Graines Vagabondes","bold":true},{"type":"text","value":" (contemporary fragrances with a hint of surprise: Marfa, Corfu, Sherwood…) · "},{"type":"text","value":"Art Land","bold":true},{"type":"text","value":" (imaginary destinations: Moon Fever, the smell of the Moon) · "},{"type":"text","value":"Classic signatures","bold":true},{"type":"text","value":" (Eau de Memo, African Rose, Winter Palace…). With 53 active perfumes, Memo is the most complete brand in the Soleil d'Or catalogue."}]}]}

Memo Paris is the French niche house founded in 2007 in Paris by Clara and John Molloy around a conviction: "perfume is a journey". Each fragrance bears the name of a place — African Leather,… Read the story

53 perfumes

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Lalibela Oud MEMO

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Lalibela - Brume parfumée corps et cheveux MEMO

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Inlé MEMO

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Inlé - Brume parfumée corps et cheveux MEMO

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53 of 53 perfumes

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The story

Memo Paris: perfumery as a travel journal

Clara Molloy and travel as the blueprint

Memo Paris was founded in Paris in 2007 by Clara and John Molloy, who share the same conviction: every perfume is a travel journal that captures the essence of a place. The house organises its catalogue into two collections: Cuirs Nomades (fragrances that celebrate leather as a material of travel) and Graines Vagabondes (fragrances that evoke destinations). A Parisian signature recognisable by its black bottles set with a drawing that evokes the destination.

The Parisian house's emblematic fragrances

The Memo Paris pantheon brings together African Leather, CAP CAMARAT, Madurai, Marfa, Sintra and Palais Bourbon: so many signatures that have established the house among niche lovers.

A perfumery of sensory cartography

Memo Paris takes a unique approach: each perfume is conceived as an olfactory postcard that captures the atmosphere, colours and materials of a specific place. The signing noses (Aliénor Massenet, Jean-Michel Duriez) vary from one creation to another, but the spirit remains constant: travel as a way of reading the world. It is one of the most recognisable signatures of contemporary Parisian niche perfumery.

Who is Memo Paris for, and when to wear it?

Memo Paris is for lovers of olfactory storytelling who enjoy fragrances that transport and tell a story. The house is unisex. The floral and citrus creations shine in spring and summer, while the leather, oriental and smoky ones come into their own in autumn and winter. If you like Memo Paris, you will also enjoy exploring Ormonde Jayne, Serge Lutens and Naomi Goodsir, three other sophisticated signatures at Soleil d'Or.

How to choose your Memo Paris perfume?

Hesitating between African Leather and CAP CAMARAT is perfectly normal: niche perfumery is a personal matter. Our discovery box lets you try at home before committing to a full bottle. For a hands-on experience, our shop at 22 rue de la Clef in Lille (France) welcomes you for a guided trial with our team.

Memo Paris at Soleil d'Or, a Lille perfumery since 1953

At Soleil d'Or, an independent Lille perfumery founded in 1953, Apolline and Victorine Maes (the family's fourth generation) and their team welcome you to discover the entire Memo Paris catalogue, with expert advice and guided trials.

Delivery & free in-store collection

In mainland France, delivery is free from €49 to a pickup point and from €59 to your door, and we ship throughout Europe and worldwide. Live in Lille or the surrounding area? Free in-store collection at 22 rue de la Clef is the fastest and most economical option. Full terms on our shipping page.

Frequently asked questions about Memo Paris perfumes

Who are Clara and John Molloy?

Clara Molloy is the Creative Director and co-founder of Memo Paris. A Parisian of Catalan origin, journalist, editor and poet, she wrote a book on perfumers in 2006 that revealed her to the world of perfumery. John Molloy is the President and co-founder — Irish globetrotter, ex-L'Oréal executive. Having met on a chair-lift in 2005, they founded Memo Paris in 2007. Clara works primarily with perfumer Aliénor Massenet, who signs the vast majority of Memo's creations.

Why is the Cuirs Nomades collection so iconic?

The Cuirs Nomades collection is Memo Paris's most recognisable signature — a celebration of the art of travel of bygone days, inspired by vintage luggage and leather cases. French Leather (rose, leather, musk — leathery floral) is the absolute icon. But the collection explores leather across the world: Moroccan Leather (iris, orange blossom), Russian Leather, Irish Leather (where John Molloy grew up), African Leather, and more. Ten leathers, ten destinations.

What does the name Memo Paris mean?

Memo is a fusion of "Memory" and "Memoirs" — Clara's passion for capturing precious moments. "The Journey is the Destination" is the house motto. Every perfume is an olfactory memory — a real or imaginary destination translated into a fragrant accord by Aliénor Massenet. The name also reflects the conviction that "skin memorises perfumes" — Memo compositions evolve beautifully over time and last.

What is the best Memo Paris perfume to start with?

French Leather is the essential icon — floral leather rose and musk, universal and elegant. For an exotic floral, Lalibela (Ethiopia, floral chypre) is magnificent. Marfa (Texas, fresh floral) is among the most contemporary. Siwa (Egypt, spiced vanilla) is the most enveloping. The Carnet de Route (7 samples) is the best way to discover the house. Our discovery box completes the experience.

What are the 5 Memo Paris collections?

Cuirs Nomades (10 leathers, tribute to travel of bygone days) · Les Échappées (iconic destinations: Lalibela, Inlé, Siwa…) · Graines Vagabondes (contemporary fragrances with a hint of surprise: Marfa, Corfu, Sherwood…) · Art Land (imaginary destinations: Moon Fever, the smell of the Moon) · Classic signatures (Eau de Memo, African Rose, Winter Palace…). With 53 active perfumes, Memo is the most complete brand in the Soleil d'Or catalogue.